What is the focus of UX design?

The focus of UX design is to enhance user satisfaction through user-friendly interfaces. This aspect is critical because user experience (UX) design aims to create products that provide meaningful and relevant experiences to users. It encompasses various elements, including usability, accessibility, and pleasure provided in the interaction between the user and the product. By prioritizing user-friendly designs, UX designers strive to meet the needs and expectations of users, making interfaces intuitive and easy to navigate. Ultimately, a strong emphasis on user satisfaction helps encourage engagement, improves retention, and fosters a positive overall perception of the product or service.

In contrast, creating complex interfaces, ensuring a slow user journey, or limiting user interaction do not align with the fundamental objectives of UX design, which seeks to facilitate a smooth and enjoyable experience for users.